Quantum New Media Services has hired Mark Girling, managing director of New PHD Compass, to head its UK operations. Girling, who has worked at New PHD Compass since its launch in 1996, will join Quantum as managing director in the next few weeks. He takes over from Paul Longhurst, who becomes chief executive, and is […]
Telecoms operator Atlantic Telecom could make up to 14 marketing staff redundant in a company restructure. It hopes to relocate the 14-strong marketing team, currently based at its Aberdeen office, to another headquarters in Manchester, in preparation for its sponsorship of the Commonwealth Games, which are to be held in the city in 2002. But […]
Sunday shopping is not just a chance to catch up with regular household purchases, it is a social and leisure activity. But despite attempts by some multiples to enforce longer opening hours, Sunday shoppers seem content with the status quo.
Fashion group French Connection is to extend its fcuk brand with the launch of a homewear collection, including bed and bath products. French Connection has created the range – which will include sheets and pillows, pillowcases, duvet covers, shower curtains, towels and mattress pads – with fashion consumer products manufacturer WestPoint Stevens Europe. The range […]
Your piece “Uncovering media bias within agencies” (MW January 18) is, of course, biased. The headline and first two paragraphs imply that a media agency’s spend by medium is somehow a matter of agency preference and that this undermines the claim to media neutrality. I think you will find this is nonsense. The skew towards […]
The number of customers switching gas and electricity suppliers each month has plummeted since last September, according to Ofgem. The energy regulator says the number of people changing electricity suppliers fell by 62.5 per cent, and those switching gas suppliers dropped by 40 per cent, in the past four months. Between May 1998 and last […]
And finally, an appeal to the Diary’s fans. We may just have found the marketer of the future. Richard Stewart, a 15-year-old from Northern Ireland, has written in to Marketing Week asking for help in his quest to collect branded lapel badges. Richard, in his own words, is “absolutely mad” about old and modern pin […]
The Department of Health has appointed BMP DDB to create a £3m advertising campaign to reassure parents about the safety of the measles, mumps and rubella (MMR) vaccine.
Kimberly-Clark is hoping to launch a pre-moistened toilet roll in the UK later this year. The company claims the product, which will be launched initially in the US, is the “first major toilet paper innovation in over 100 years”. In the US, the product will be marketed under the brand name Cottonelle Fresh Rollwipes, but […]
Outdoor advertising company Maiden Outdoor and ITN have teamed up to provide a news service on large screens at mainline stations in London and around the UK. The service, first displayed at London’s Victoria Station, will run on a 48-sheet size screen, called Maiden Transvision, situated next to the indicator board. The service will be […]
Ashley Peniston-Bird, who spearheaded the transformation of Ministry of Sound from an underground nightclub into a global brand, is leaving to pursue other interests. Peniston-Bird joined the London club six years ago as a brand consultant before becoming brand development director in 1997. He helped turn Ministry of Sound into a leading youth brand with […]
US company Clear Channel has acquired a 30 per cent stake in ambient media specialist the Media Vehicle Group. In exchange for the stake, Clear Channel will invest &£5m in the Media Vehicle Group to accelerate its international expansion. The Media Vehicle Group, which is best known for ads on supermarket trolleys, launched a Dutch […]
German and non-German companies alike are preparing to exploit the approaching relaxation of promotions and incentives rules. The race for German consumers’ loyalty is on
Associated Newspapers is to team up with Guardian Media Group (GMG) to publish a free morning daily newspaper in Manchester, called Metro. Negotiations have been going on for months between the two publishers, who both launched free morning newspapers in Manchester on the same day in 1999. Associated was later forced to change the name […]
Upmarket brand owners are on the offensive. In their gun-sights is the practice of discount retailing which, in their opinion, is steadily corroding the premium value of their market proposition. A rash of examples testify to the scale of the problem. Only this week, the eponymous US designer Calvin Klein settled out of court with […]