Landor names Alec Rattray as new marketing director

Landor, the branding and strategic design consultancy, has appointed Alec Rattray to the newly created position of UK marketing director.

Rattray has been with the company since 1998 as a senior consultant, and will head a team of four focusing on promoting the Landor brand and developing new business.

Managing director Charlie Wrench says Rattray has the track record to help build on the company’s growth over the past 12 months, as well as develop new business in emerging sectors.

Before joining Landor, Rattray was a client director at Saatchi & Saatchi Design, working with clients including Camelot, National Express and Johnson & Johnson.

He has also worked for design house RSCG Conran Design and Research International.

Rattray says: “My goal is to increase Landor’s reputation as brand builders, assisting clients with brand analysis, management, expression and engagement.

“Branding is now an integral component in the business strategies of companies in every sector, from packaged goods and telecoms through to engineering and pharmaceuticals.”

Landor has recently worked for France Telecom, BMI British Midland, Kraft Foods International, Alfa Laval, Panasonic and Walkers.

Latest from Marketing Week

NOT REGISTERED? IT'S FREE, QUICK AND EASY!

Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now

THE BEST CONTENT

Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.

THE BIGGEST ISSUES

From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.

PERSONAL AND PROFESSIONAL DEVELOPMENT

Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3711 or email subscriptions@marketingweek.com

If you are looking for our Jobs site, please click here