Grey set to lose £12m ShopSmart business
Marketing WeekGrey looks likely to lose the £12m creative account for ShopSmart, the UK’s biggest online shopping portal, after Barclaycard agreed to buy the company this week. The creative account and the media account, handled by MediaCom, are likely to go to BMP DDB and OMD UK respectively, Barclaycard’s creative and media agencies. Under the terms […]