George is pretty as a Pitcher
Is it just me, or does George Pitcher look like he is suppressing a burp in his photo each week?
David Hart
Brainspark
London EC1
Is it just me, or does George Pitcher look like he is suppressing a burp in his photo each week?
David Hart
Brainspark
London EC1
The General Election has failed to capture the public’s imagination in the same way that contestants on Big Brother have. Torin Douglas looks at who’s to blame
Advertising’s obsession with arty creativity has led to car ads which feature just about anything except the car itself. But what is the point, wonders Iain Murray?
Yet again Marketing Week finds it necessary to print that Sophie Dahl photo. It seems that Marketing Week will use any cheap excuse to print this photo.
Allwyn took over the National Lottery licence from Camelot in February and is aiming to inject some “magic” into the Lottery’s individual games to recruit new and lapsed players.
This week our marketing columnist asks and then answers the most annoying question of them all.
Since launching its global platform ‘It has to be Heinz’, the food brand has been able to move at pace to respond to local trends, allowing it to create its latest ad in record time.
Despite indications that large businesses will invest in innovation and marketing to drive growth, cost-cutting and efficiencies are still top-of-mind for many, according to a new report.