Survival hopes don’t look good

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ITV bosses have had to live with the embarrassment of scaling back flagship reality TV series Survivor to one show a week.

The channel’s great white summer hope has been downgraded after proving a flop, with its ratings plunging below 5 million, and popularity lagging behind Channel 4’s Big Brother.

Maybe ITV should be featured as a contestant on the show, with things going from bad to worse on the ratings and revenue front for the network.

Or perhaps ITV execs should have heeded Survivor’s “Trust No One” motto, and realised the show would fail when its creators pitched the idea to them in the first place.

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