Digest
Banrock Station, the Australian wine brand is running a neck-tag promotion offering free admission to Wildfowl & Wetlands Trust sites across the UK.
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News UK, Telegraph and Guardian tie-up is a ‘stepping stone’ to higher standards across digital advertising
The Guardian, News UK and the Telegraph are looking to rival Facebook and Google with the launch of a joint ad platform that will allow advertisers to directly access and buy data and inventories.
Google promises to ‘listen more’ as it rolls out new ad controls on YouTube
Cannes Lions 2018: Google’s EMEA boss Matt Brittin admits the tech giant needs to get better at listening to the concerns of the ad industry as it looks to move on from the brand safety scandal.
Apple’s Angela Ahrendts: Retail is not dying, but it has to evolve
Cannes Lions 2018: Far from pulling back from the high street, Apple is investing in ramping up the experience by putting humanity at the heart of physical retail.
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