SCA Hygiene appoints Euro supremo

SCA Hygiene Products, the makers of the Bodyform and Velvet brands, has promoted its UK managing director for consumer products, Willem Emmen, to the newly created position of European manager of operations for consumer products.

The move follows a recent consolidation of the company’s European operations, with all the regional marketing chiefs of the European countries reporting to Emmen.

Emmen, who will be based at the company’s headquarters in Munich, Germany, will continue to report to the company’s president for consumer products, Stefan Angwald.

In the UK, Emmen has been replaced by Andi Pier, formerly the company’s finance director. Pier will also report to Emmen.

Earlier this year, the company announced it was scrapping plans to appoint a European marketing director after restructuring for the second time in four months. The latest reshuffle followed the resignation of Western European marketing director, David Macfarlane last year (MW March 1).

Latest from Marketing Week

PLEASE SIGN IN OR REGISTER. IT'S FREE, QUICK AND EASY!

Access Marketing Week’s wealth of insight, analysis and inspiration that will help you develop as a marketer and leader.

Register and receive the best content from the only title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work, so we can make Marketing Week more relevant to you.

Register now

THE BEST CONTENT

Our award winning editorial team and columnists will ask the biggest questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.

THE BIGGEST ISSUES

From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we will be your guide.

PERSONAL AND PROFESSIONAL DEVELOPMENT

Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Dedicated to developing your skills and helping you achieve marketing excellence. Find guidance on leadership, professional development and the latest industry jobs.

Having problems?

Contact us on +44 (0)20 7292 3711 or email subscriptions@marketingweek.com

If you are looking for our Jobs site, please click here