Let the truth finally be told

Your article on marketing mistakes and fraud (MW August 30) was interesting, but in one respect incorrect.

The imprisonment of Mike Doyle (ex-marketing director of Abbey National) and some directors of BDP and other agencies, was a direct result of the actions of a young (at the time) sales promotion manager at Abbey National called Gary Brown. It was because of Gary’s brave whistle blowing that this fraudulent activity was exposed.

Let’s not rewrite history. Give credit where credit’s due.

Paul Seligman

Managing director

141

London W2

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