Deepgroup crashes, 180 jobs at risk

Deepgroup, the digital communications group, which includes the Deepend agency, is the latest victim of the dot-com crash, going into receivership with the loss of 180 jobs worldwide.

About 92 jobs will go in London, with the other job losses spread across the company’s offices in New York, Prague, Rome, San Francisco, Sydney and Toronto.

Deepend was set up in 1994 by chief executive Gary Lockton and creative directors Simon Waterfall and David Streek. It was run by Peter Beech and Nick Farnhill.

In 1999 Deepend set up holding company Deepgroup, of which it became a subsidiary. Deepgroup subsequently set up six sister companies – Airtight, Backend, Gluemedia, Poolside, Relish and Sleeper.

The company’s clients include Britvic, the BBC, Ikea and Renault. It forged working relationships with agencies such as Leagas Delaney and J Walter Thompson and recently worked on the website for Mother’s Batchelors Super Noodles campaign.

The company last year reported revenues of &£9.4m. A spokesman declined to give details of the extent of the company’s losses or make any comment.

Latest from Marketing Week

NOT REGISTERED? IT'S FREE, QUICK AND EASY!

Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now

THE BEST CONTENT

Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.

THE BIGGEST ISSUES

From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.

PERSONAL AND PROFESSIONAL DEVELOPMENT

Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3711 or email subscriptions@marketingweek.com

If you are looking for our Jobs site, please click here