Yellow boxes and white coats

Internet search engine Lycos is losing its marbles. The company is convinced it has now got the edge on its competitors. Not because it is quicker or easier to use, but because it is yellow. The company has redesigned its site and added yellow shading to text boxes. “The new colour will mean Lycos is ahead of the game,” says the company, believing its own hype.Its poor rivals, on the other hand, “use red and blue and, according to research, this may not be entirely beneficial”. May they be rounded up and hit with sticks for their pig-ignorance.

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