Teaching? Give us all a job instead

As an illustration of how hard the marketing industry has been hit by the economic downturn, the Diary would like to offer an anecdote by Spirit managing partner Mike Berry.

While giving a lecture to students on a marketing diploma course, a curious Berry asked how many worked for agencies. About 20 per cent raised their hands.

He then asked how many worked for clients. Another 20 per cent raised their hands. A further 20 per cent, it transpired, worked for production companies.

“So what do the rest of you do?” asked Berry. To which one student from the back replied: “We’ve been made redundant since the start of the course; we were hoping you might offer us a f***ing job!”

And what’s the moral of the story the Diary asks? Don’t go into teaching.

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