Ye gods, what a genetic monster

Whatever views Niall Fitzgerald and Paul Seligman express in “GM Monsters” (MW February 7), I wonder whether either have contemplated the possible scenario that food crops might be engineered into sterility.

Imagine the benefit to developing countries of a more reliable crop, but any saved seeds for next year’s planting being sterile – so the farmer can only purchase special fertile seeds anew, from the holder of the patent, at what price?

Sound a bit far-fetched?

There is nothing wrong with developing more resistant strains to withstand the rigours of nature – within certain environmental considerations of course – but there is always the risk that an economic stranglehold can be an interesting by-product of such bio-tech advances.

Does this introduce monsters?

Steven A Whiblett

Inkberrow

Worcestershire

Latest from Marketing Week

PLEASE SIGN IN OR REGISTER. IT'S FREE, QUICK AND EASY!

Access Marketing Week’s wealth of insight, analysis and inspiration that will help you develop as a marketer and leader.

Register and receive the best content from the only title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work, so we can make Marketing Week more relevant to you.

Register now

THE BEST CONTENT

Our award winning editorial team and columnists will ask the biggest questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.

THE BIGGEST ISSUES

From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we will be your guide.

PERSONAL AND PROFESSIONAL DEVELOPMENT

Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Dedicated to developing your skills and helping you achieve marketing excellence. Find guidance on leadership, professional development and the latest industry jobs.

Having problems?

Contact us on +44 (0)20 7292 3711 or email subscriptions@marketingweek.com

If you are looking for our Jobs site, please click here