Virgin Money marketing chief quits after nine months in post

Virgin Money marketing director Peter Ballard has left his job suddenly after less than nine months in the post.

Ballard, who reports to chief executive Paul Pester, left at the end of last week. It is not thought he has a job to go to.

He was previously marketing director of financial services website Virginmoney and landed the Virgin Money job in July after Virginmoney and Virgin Direct were merged.

Ballard’s departure comes less than three months after the company launched its high profile credit card in partnership with MBNA Europe Bank. He declined to say if he had a job to go to or to discuss the circumstances behind his departure. He says: “Everything is quite sudden. I’m not prepared to say any more.”

A spokeswoman for Virgin Money confirmed that Ballard had left the company and added that it was too early to say who would replace him.

According to a source from outside the company, his departure is believed to have “sparked uproar” as Ballard was well liked by the marketing team.

Virgin Money is a joint venture between Australian financial services company AMP and the Virgin Group. The company offers ISAs, pensions, life insurance and unit trusts.

Rainey Kelly Campbell Roalfe/ Y&R handles Virgin Money’s advertising and Harrison Troughton Wunderman is the company’s direct marketing agency.

Latest from Marketing Week

PLEASE SIGN IN OR REGISTER. IT'S FREE, QUICK AND EASY!

Access Marketing Week’s wealth of insight, analysis and inspiration that will help you develop as a marketer and leader.

Register and receive the best content from the only title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work, so we can make Marketing Week more relevant to you.

Register now

THE BEST CONTENT

Our award winning editorial team and columnists will ask the biggest questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.

THE BIGGEST ISSUES

From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we will be your guide.

PERSONAL AND PROFESSIONAL DEVELOPMENT

Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Dedicated to developing your skills and helping you achieve marketing excellence. Find guidance on leadership, professional development and the latest industry jobs.

Having problems?

Contact us on +44 (0)20 7292 3711 or email subscriptions@marketingweek.com

If you are looking for our Jobs site, please click here