eBookers appoints Unique Digital
Unique Digital has been appointed to handle the online media planning and buying for eBookers.
Unique Digital has been appointed to handle the online media planning and buying for eBookers.
It seems to be retro toy week. In addition to the wooden cement mixer, the Diary has received a version of top childhood board game Snakes and Ladders. But this isn’t any old Snakes and Ladders. No: it’s even more dull. Instead of being a mindless game of chance, Snakes and Ladders is now an […]
Marketing Week is joining forces with the Market Research Society (MRS) to build the MRS Awards into the premier research industry benchmark of excellence and effectiveness. The aim of the initiative is to combine the best elements of previous award schemes with a more rigorous concern for commercial performance, innovation, originality and analytical insight. The […]
Spa Magazines has launched a quarterly title, Spa Health & Beauty, retailing at £3.50.
Allwyn took over the National Lottery licence from Camelot in February and is aiming to inject some “magic” into the Lottery’s individual games to recruit new and lapsed players.
This week our marketing columnist asks and then answers the most annoying question of them all.
Since launching its global platform ‘It has to be Heinz’, the food brand has been able to move at pace to respond to local trends, allowing it to create its latest ad in record time.
Despite indications that large businesses will invest in innovation and marketing to drive growth, cost-cutting and efficiencies are still top-of-mind for many, according to a new report.