Centaur Communications, publisher of Marketing Week, has bought out the remaining 50 per cent of Market Research Exhibitions (MREL) from Resources Exhibitions. MREL is responsible for the annual Research Show, which is to be relaunched as Insight 2003. The show will be backed by the Market Research Society and the British Market Research Association for the first time.
The rules of content marketing are evolving faster than ever – here’s why.
Unilever is aiming to grow its brands through innovation that “scale and build categories”, rather than simply delivering “new news”.
Sainsbury’s reported higher than expected profit growth and increased optimism for its Nectar loyalty proposition, which it says is strengthening its retail media offer.
The sixth CX50 list of the UK’s top 50 customer experience professionals reveals the key trends in a complex and highly regulated sector.