Don’t you wish you were here?

Imagine the Diary’s delight when, ploughing through its daily barrage of post, it came across an exciting-looking letter on paper headed Jazz FM Rio 2003. The letter waxed lyrical about all the ingredients that make Rio de Janeiro (that’s Portuguese for “gingerstepchildborough”) one of the world’s most inspiring cities and detailed the planned itinerary, including a five-night stay at Ipanema’s only five-star hotel as well as visits to Copacanbana, Christ the Redeemer and Sugar Loaf Mountain.

Already deciding what factor sun-cream to take, the Diary re-read the letter, only to discover that, rather than being invited to join Jazz FM and friends on its jolly, it was merely being invited to join them at a South American bar to celebrate the “launch” of the annual trip. Great – no doubt they’ll want to show off their slides at length when they get back, too.

Latest from Marketing Week


Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now


Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.


From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.


Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3703 or email

If you are looking for our Jobs site, please click here