Steve Cumming to leave Carlsberg-Tetley
Carlsberg-Tetley sponsorship manager for lager Steve Cumming is to leave the company in April.
Carlsberg-Tetley sponsorship manager for lager Steve Cumming is to leave the company in April.
Channel 4 is supporting its new live Saturday night show Boys & Girls with a poster and on-air campaign, developed by Michaelides and Bednash, with creative work by Foundation 33.
Generation Media has won the media planning and buying brief for a £2m Prince’s Trust Enterprise Insight advertising campaign, to encourage young people to go into business.
Government bonds outperformed equities in the short and long term, leaving pensions and investors to pay the penalty for a biased securities industry. By George Pitcher Probably the funniest piece of business news of the past week is that Sir Alex Ferguson accidentally wounded the England captain and the world’s most famous football icon, David […]
Netflix says it will stop reporting subscription numbers, instead looking at engagement as a key indicator of customer satisfaction and the future strength of the business.
‘That’s why mums go to Iceland’ has been a long-running slogan for the retailer, but it has been tweaked to reflect “all aspects” of its consumer base, its chairman says.
In a bid to create best-in-class teams, how are marketers striking the balance between rewarding existing talent and bringing in new blood?
Greenhushing is a symptom of marketers feeling nervous about how they communicate on sustainability, Pernod Ricard is attempting to “empower” its teams to tackle the issue.