Asda Wal-Mart to stop selling pet insurance
Asda Wal-Mart has confirmed that it is to stop selling pet insurance as part of its review of its financial services portfolio.
Asda Wal-Mart has confirmed that it is to stop selling pet insurance as part of its review of its financial services portfolio.
Henkel has acquired a 6.8 per cent stake in haircare company Wella. Procter & Gamble is thought to be putting together a bid to buy Wella.
Mother has created the first TV advertising campaign to target business customers for mobile phone operator Orange. The £8m campaign breaks on March 20 and features a satirical character called the ‘Hard Nosed Business Man’, who represents the most demanding customer. There are five executions, each of which portrays the Hard Nosed Business Man in […]
The London Electricity (LE) Group is considering plans to axe its entire roster of utility brands, including LE, SWEB, Virgin HomeEnergy and the recently acquired Seeboard. It is believed the group may be rebranded as Electricité de France or EdF, the name of the holding company, which is owned by the French state. Industry insiders […]
‘That’s why mums go to Iceland’ has been a long-running slogan for the retailer, but it has been tweaked to reflect “all aspects” of its consumer base, its chairman says.
In a bid to create best-in-class teams, how are marketers striking the balance between rewarding existing talent and bringing in new blood?
Greenhushing is a symptom of marketers feeling nervous about how they communicate on sustainability, Pernod Ricard is attempting to “empower” its teams to tackle the issue.
Leadership, communication and strategic thinking are the skills most prized by CMOs, according to new research, with functional experience lagging further behind.