David Bell – new chairman and chief executive of Interpublic Group (IPG) – did not see his predecessor’s fall coming, or so he claims. If that were really so, he must have been leading a peculiarly isolated existence over the past year. John J Dooner Jnr, the predecessor in question, fell on his sword because […]
KP Snacks’ crisp brand The Real McCoy’s is to sponsor FHM’s pub pages. There are also plans to develop a jointly branded national pub quiz.
The Financial Times is reintroducing a Saturday magazine to its Weekend FT in April.
Companies across the UK have cut their planned growth in marketing spending to a record low, fuelled by fears about war with Iraq and a slowdown in consumer spending. Planned growth in marketing spending has fallen to 1.7 per cent from 2.4 per cent in winter last year. The latest Chartered Institute of Marketing’s (CIM) […]
Black Cat has been appointed by BSkyB to handle a direct marketing project for second set-top boxes.
Companies across the UK have cut their planned growth in marketing spending to a record low, fuelled by fears about war with Iraq and a slowdown in consumer spending. Planned growth in marketing spending has fallen to 1.7 per cent from 2.4 per cent in winter last year. The latest Chartered Institute of Marketing’s (CIM) […]
Mediaedge:CIA chief executive Fiona McAnena is stepping down from her post at the WPP-owned media agency to join WPP Group’s information, insight and consultancy division, Kantar. Rob Norman, chief executive of Mediaedge:CIA subsidiary Outrider, is to take the reins at the agency as chairman. At the same time, former MindShare chief executive Mandy Pooler is […]
SMG reports a fall in operating profits in 2002 for Scottish TV to £20.8m from £25.4m the previous year, and a drop for Virgin Radio from £10.
Black Cat has been appointed by BSkyB to handle a direct marketing project for second set-top boxes.
Blockbuster UK has ended its boycott of Warner Home Video DVD and video releases, after negotiating new trading terms. The dispute was over pricing.
Guy Abrahams is right in asserting that faith in television advertising is unlikely to be dimmed by a qualitative study of eight households that demonstrates people do not pay 100 per cent attention to every ad they are physically present for (MW February 20). He also says that it is common sense that not everybody […]
Centura Foods has promoted Sue Knight to the role of brand director following a reshuffle of its senior management team. Knight has been covering the role for eight months and was previously head of marketing for the company’s Sharwood’s food brand. She takes over from Ginny Knox, who was on secondment to Centura’s innovations unit […]
The Advertising Standards Authority is to crack down on junk e-mail, as part of new rules announced today aimed at e-marketers.
Brand Learning beat off competition from Bartle Bogle Hegarty to be named Barclays Bank’s ‘Agency Partner of the Year’. It is currently helping Barclays improve its customer insight operations.
Toyota has appointed Mark Hall as general manager of vehicle marketing. Hall moves from his position of general manager of communications at the car manufacturer.