Scope creates disability campaign
Scope has created a poster and print campaign to highlight the problems facing disabled people in finding work. The campaign breaks on Monday (April 7).
Scope has created a poster and print campaign to highlight the problems facing disabled people in finding work. The campaign breaks on Monday (April 7).
Vivid Imaginations is looking for a marketing director to build on its position as the UK’s third-largest toy company. Vivid Imaginations has been without a marketing director since Andy Cooper left in August last year (MW August 15, 2002). His job was split between Chris Jones and Barlie Kidwell. Vivid Imaginations has doubled its UK […]
Sony-owned electronics brand Aiwa is in final discussions with Wieden & Kennedy over its multi-million pound global creative business after a four-way pitch against Fallon, Strawberry Frog and TBWA Worldwide.
CBI figures show that UK retail sales plummeted for March, making it one of the poorest-performing months for more than a decade.
At the end of every week, we look at the key stories, offering our view on what they mean for you and the industry. From the impact of marketing budgets being cut to the value of longevity, it’s been a busy week. Here is my take.
Netflix says it will stop reporting subscription numbers, instead looking at engagement as a key indicator of customer satisfaction and the future strength of the business.
‘That’s why mums go to Iceland’ has been a long-running slogan for the retailer, but it has been tweaked to reflect “all aspects” of its consumer base, its chairman says.
In a bid to create best-in-class teams, how are marketers striking the balance between rewarding existing talent and bringing in new blood?