Freeserve teams up with Twentieth Century Fox
Freeserve has teamed up with Twentieth Century Fox Home Entertainment to offer its members exclusive promotions, news and features on shows such as The Simpsons and 24.
Freeserve has teamed up with Twentieth Century Fox Home Entertainment to offer its members exclusive promotions, news and features on shows such as The Simpsons and 24.
While the UK’s ad market grew 6% in 2023, total growth when discounting high inflation rates was -1.2%, according to the latest report from the AA and WARC.
Inclusive marketing drives meaningfulness and differentiation for Lego, says brand boss Carolina Teixeira, measures closely linked to price elasticity.
Marketing boss Richard Warren claims boards see advertising as a running cost, meaning marketers shouldn’t “cloak” campaigns in the word “investment”.
Overall digital advertising spend grew 11% in 2023 to £29.6bn, according to data from IAB and PwC.