The Financial Services Forum appoints Richard Samarasinghe
The Financial Services Forum has appointed Richard Samarasinghe as sales and marketing director. He joins from Abbey National where he was head of convenience retailing.
The Financial Services Forum has appointed Richard Samarasinghe as sales and marketing director. He joins from Abbey National where he was head of convenience retailing.
Britvic Soft Drinks is ending its relationship with HHCL/Red Cell and has put its £6m Robinsons account up for pitch, following a potential client conflict with Coca-Cola, which is also handled by the agency. HHCL & Partners became part of WPP Group’s Red Cell network in January (MW January 9) and New York sister agency […]
Caroline Parry is right to highlight the poor brand-building performance of white goods manufacturers (MW April 3). However, in a category populated by 71 brands and marques, where a healthy sector share is often a single-digit percentage, I would argue that brand focus is a necessity. If it is not achieved, retailers will retain the […]
After last week’s revelations of Westminster Council’s addictions to bad puns and confectionery, the Diary is delighted to bring you details of someone else who obviously takes the Diary as a role model – after all, conformity is the spice of life. The Diary is fed up of having to wait for people to drop […]
At the end of every week, we look at the key stories, offering our view on what they mean for you and the industry. From the impact of marketing budgets being cut to the value of longevity, it’s been a busy week. Here is my take.
Netflix says it will stop reporting subscription numbers, instead looking at engagement as a key indicator of customer satisfaction and the future strength of the business.
‘That’s why mums go to Iceland’ has been a long-running slogan for the retailer, but it has been tweaked to reflect “all aspects” of its consumer base, its chairman says.
In a bid to create best-in-class teams, how are marketers striking the balance between rewarding existing talent and bringing in new blood?