Former FT marketer to join Friends Reunited

Friends Reunited, the website which puts people in touch with old school friends, has appointed Tim Ward as its first marketing director, following his departure from the newly relaunched Financial Times (MW May 8).

The move sees Ward reunited with the website’s chief operating officer, former FT chief operating officer Michael Murphy. Murphy left the FT after a failed bid to buy FT Business, which publishes Investors Chronicle and The Banker.

Ward, who takes up his new post in the summer, will oversee the launch of a new dating agency in June, as well as look after the core school reunion website and genealogy website Genes Connected.

At the FT, Ward was in charge of a £2m marketing campaign, involving a return to TV advertising to promote the paper’s relaunch following a decline in sales. Before being recruited to the FT in May 2002, Ward worked at Vodafone.

Friends Reunited was set up by husband-and-wife team Stephen and Julie Pankhurst in 2000, and run from their North London home. Despite speculation about a possible sale, the couple opted for a management buy-in with Murphy.The site claims to have over 8.5 million members and up to 9 million hits a day.

Latest from Marketing Week

NOT REGISTERED? IT'S FREE, QUICK AND EASY!

Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now

THE BEST CONTENT

Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.

THE BIGGEST ISSUES

From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.

PERSONAL AND PROFESSIONAL DEVELOPMENT

Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3711 or email subscriptions@marketingweek.com

If you are looking for our Jobs site, please click here