Indulging the loony left tendency

Ask anyone who’s disabled, elderly, female, non-white or gay and they’ll tell you: “I’m glad I’m not left-handed. I may be at a disadvantage in the job market and be unable to go out at night in safety, but they have a terrible time. Imagine, having to wrestle with a backwards can-opener!”

Thank Heavens, then, for Left-Handers Day. Organised by the International Left-Handers Club and specialist retailer Anything Left-Handed, the day aims to “create awareness among the right-handed majority”.

To illustrate the point of how many seemingly everyday tasks the sinister minority finds impossible, here is a picture of a left-handed camera. Far be it for the Diary to carp, but surely anyone who is unable to use an ordinary camera surely has rather more to worry about than which side the button is on…

Latest from Marketing Week


Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now


Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.


From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.


Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3703 or email

If you are looking for our Jobs site, please click here