Scouts hunt for marketing chief

The Scout Association is looking for its first marketing and communications director.

It is also seeking a marketing supremo for its World Jamboree in 2007 to celebrate the movement’s centenary.

The charity has revamped its corporate identity, logos and uniforms, as well as the programmes it offers young people, in a bid to bring its image up to date.

Until now, the Scout Association’s marketing activity has been aimed at procuring sponsorships, though the organisation also offers team building weekends for companies and markets its own brand of clothing under the Outdoors brand.

Marketing was represented at board level by the finance director.

Communications director John Fogg is about to retire and his post will be merged with the new position.

The Cub Scout badge has been without a sponsor for the past two years since Vauxhall pulled out. Photographic retailer Jessops sponsors its photographic badge. Dixons is also a sponsor of the Scouts.

The Scout Association has recently commissioned Mori to carry out an opinion poll of companies to establish how they value a relationship with the Scouts.

The Scouts has over half a million members aged between six and 25 years old in the UK, and 28 million members worldwide.

Latest from Marketing Week

NOT REGISTERED? IT'S FREE, QUICK AND EASY!

Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now

THE BEST CONTENT

Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.

THE BIGGEST ISSUES

From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.

PERSONAL AND PROFESSIONAL DEVELOPMENT

Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3711 or email subscriptions@marketingweek.com

If you are looking for our Jobs site, please click here