Evening Standard axes its head of marketing

The Evening Standard has sacked its brand controller Matt Chambers after less than a year in the job.

Chambers, former head of advertising at Marks & Spencer, joined the Standard last November as part of the team brought in by managing director Mike Anderson. He is not believed to have a job to go to.

Jonathan Stirling, who has been working as a consultant with Anderson on strategy for the Standard, is to take on many of the brand controller responsibilities. He is a former managing partner at Banks Hoggins O’Shea/FCB, which he left in February 2001 (MW January 15, 2001). His title has yet to be decided.

Chambers joined the newspaper from his position as commercial director at Charlton Athletic FC. He spent 15 years at M&S and oversaw the retailer’s controversial “I’m normal” campaign featuring a size-16 model. At the Standard he developed several marketing initiatives, including the title sponsorship of a new London event, The Sport Show (MW June 5).

Anderson took over at the newspaper after serving as managing director at free newspaper Metro last September. The Standard has stabilised its circulation according to ABC figures for July, with the average net circulation rising 1.51 per cent on June’s figure to 401,825. Average net circulation for the six months to July was up 0.01 per cent year on year to 415,499.

However, advertising revenues have suffered, and in the first six months of 2003 advertising volumes dropped 42 per cent over a five-day average according to MMS figures.

Latest from Marketing Week

PLEASE SIGN IN OR REGISTER. IT'S FREE, QUICK AND EASY!

Access Marketing Week’s wealth of insight, analysis and inspiration that will help you develop as a marketer and leader.

Register and receive the best content from the only title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work, so we can make Marketing Week more relevant to you.

Register now

THE BEST CONTENT

Our award winning editorial team and columnists will ask the biggest questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.

THE BIGGEST ISSUES

From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we will be your guide.

PERSONAL AND PROFESSIONAL DEVELOPMENT

Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Dedicated to developing your skills and helping you achieve marketing excellence. Find guidance on leadership, professional development and the latest industry jobs.

Having problems?

Contact us on +44 (0)20 7292 3711 or email subscriptions@marketingweek.com

If you are looking for our Jobs site, please click here