Claydon Heeley Jones Mason creates for The Number

Claydon Heeley Jones Mason has created a mail-pack kit for The Number, containing stickers which recipients can stick on their fingers to create miniature versions of the 118 118 runners. The mailing is being sent to 50,000 small to medium-sized businesses.

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Government to roll out shock ad campaign

Marketing Week

The Government is understood to be considering rolling out a shock advertising campaign to deter binge drinking among women. The proposal is thought to form part of the Cabinet Office’s interim report on alcohol abuse in Britain, which comes out later this week.

Walkers crisp chief returns to US parent

Marketing Week

Walkers Snacks marketing director for crisps Mike Munro has left his position to return to US parent company PepsiCo as vice-president for food. Munro, who joined the UK division in April 2002, has yet to be replaced although an appointment is understood to be imminent. He will be based in Chicago and will be responsible […]