PJ to add bottle size to SuperSmoothie range
PJ, the smoothies manufacturer, is adding a one-litre bottle size for its most popular SuperSmoothie, the Daily Detox. The SuperSmoothie range was previously only available in 250 ml bottles.
PJ, the smoothies manufacturer, is adding a one-litre bottle size for its most popular SuperSmoothie, the Daily Detox. The SuperSmoothie range was previously only available in 250 ml bottles.
While the Wrigley company plans to launch a tooth-cleaning gum (“Wrigley to launch Orbit ‘tooth-cleaning’ gum”, MW August 7) Westminster City Council is about to introduce a record &£32m cleansing contract to deal with the rising tide of rubbish on our streets. The continuing expansion of the gum market causes huge problems when cleaning the […]
As the print media blur the fine line between paid-for and editorial content, how are they to retain readers’ trust in their impartiality? asks John Stones
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At the end of every week, we look at the key stories, offering our view on what they mean for you and the industry. From the impact of marketing budgets being cut to the value of longevity, it’s been a busy week. Here is my take.
Netflix says it will stop reporting subscription numbers, instead looking at engagement as a key indicator of customer satisfaction and the future strength of the business.
‘That’s why mums go to Iceland’ has been a long-running slogan for the retailer, but it has been tweaked to reflect “all aspects” of its consumer base, its chairman says.
In a bid to create best-in-class teams, how are marketers striking the balance between rewarding existing talent and bringing in new blood?