The Telegraph Group has reported an 11.8 per cent fall in second-quarter advertising revenues to &£46.5m year on year. Recruitment advertising has been hit the hardest with revenues falling 28.9 per cent year on year across all Telegraph Group titles.
The retailer, which has traditionally focused on in-store shopping only, also plans to roll out its click-and-collect initiative to all stores in Great Britain.
The car manufacturer built its marketing team just four months ago but has already abandoned the endeavour.
From positivity and clarity to the need for humility, speaking to a number of top marketing leaders has revealed five common traits that all possess.