One of the UK’s best known advertising figures, Tamara Ingram, has been appointed to run Kantar, WPP’s insight, information and consultancy division.
Ingram has been without a full-time job since she left McCann-Erickson at the beginning of the year (MW January 16) after less than 12 months as chairman and chief executive at the ad agency.
Ingram was forced out of McCann after control of the agency was taken away from her by Ben Langdon, who was chief executive and chairman of McCann-Erickson in Europe.
Langdon himself was ousted from the company in June after a disagreement with McCann’s worldwide chairman and chief executive John Dooner (MW June 26).
Prior to joining McCann-Erickson, Ingram had been at Saatchi & Saatchi in the UK for 17 years, rising to become chief executive.
At Kantar, she will be president of insight companies Added Value, Fusion 5 and the Henley Centre.
Each chief executive of the three companies will report to Ingram, who in turn reports to Kantar’s chief executive Eric Salama.
Commenting on her new job, Ingram says she is keen to help companies transform their business through insight: “In an increasingly competitive world, those companies that succeed are those that make use of unique insights.”
Ingram is chairman of the London Tourist Board and sits on the board of the London Development Agency.