Bernard Matthews relaunches sandwich fillings
Bernard Matthews will relaunch its sandwich range with new fillings, such as fajita chicken, and redesigned packaging next month.
Bernard Matthews will relaunch its sandwich range with new fillings, such as fajita chicken, and redesigned packaging next month.
Starcom Motive has been appointed by Whitbread’s flagship restaurant brand Out & Out to develop a regional consumer campaign.
The Scottish Executive has approached the Scottish IPA to canvas opinion on how advertising and media tenders can best be handled. Scottish IPA chairman Ian McAteer says this is the first time the Scottish Executive has asked for feedback in this way.
French food brand Bonne Maman is making its first foray into TV advertising with the sponsorship of a Channel 4 lifestyle documentary, French Leave. The ten-part documentary, which starts on September 18, follows the unfolding dramas of two-Michelin star chef John Burton Race as he leaves his life running a London restaurant. The show follows […]
Giffgaff’s marketing strategy director says it is set up to give equal weight to “people, planet and profit”.
Brands shouldn’t try to “construct” a purpose, says Oatly chief creative officer John Schoolcraft, adding that Oatly’s purpose comes “easy” for it.
Tom Fishburne is founder of Marketoon Studios. Follow his work at marketoonist.com or on Twitter @tomfishburne See more of the Marketoonist here
Naomi Walkland joins online car marketplace Motorway from Bumble where she spent nearly six years.