Isn’t marketing brilliant? Sometimes, beset by dull ad campaigns and identikit promotions, the Diary begins to feel a little jaded. But then along comes something like TLC meat products.
“What’s tender loving care got to do with marketing?” you ask. “Nothing,” replies Flagship Foods. “It stands for Tender, Lean, Convenient.”
Yes, proving once more that marketers really can spin straw into gold, the people at Flagship have managed to make dead pigs heartwarming. In the words of the press release, this really is “an exciting new fresh pork initiative”. Crackling stuff.