SC Johnson is to launch a streamlined toilet rim cleaning line called Discreet, under its Toilet Duck brand. The toilet cleaner will be supported by a &£3m TV advertising campaign created by Banks Hoggins O’Shea/FCB.
The Union, based in Edinburgh, has been appointed to handle marketing for building products company James Hardie, following the company’s launch into Europe.
Sportswear brand Fila has been left without any senior management in the UK after the departure of managing director Peter Lawson. It is not known if Lawson had a job to go to. His departure was announced to the UK office by Fila’s new US owner Sports Brand International last week. It is not clear […]
The Greater London Authority (GLA) is launching a £1.5m campaign to promote recycling across the capital, with the aim of raising awareness of the variety of items that can now be recycled.
Procter & Gamble has taken a step towards unifying its worldwide media communications strategy, with the appointment of Bernhard Glock to the newly created position of global media and communications manager.
Advertisers haven’t always toad the line when it comes to their creative executions, but Surf has spawned a whole newt genre of advertising: the self-censored ad. The detergent’s latest poster campaign carries the strapline “Surf – cuts through stains and bull****”. It has obviously inserted the asterisks to pre-empt any action from the Advertising Standards […]
Abbey National has appointed Jeremy Davies as brand and communications director to complete its revamped marketing line-up. He will report to customer propositions director Angus Porter, who joined the company from BT where he was managing director, and was given a seat on the board to spearhead a marketing-led revival of the bank (MW June […]
Marks & Spencer is to launch its &more credit card on October 6. At the same time, Marks & Spencer Financial Services will be rebranded as Marks & Spencer Money.
EMAP has signed a multi-platform deal with Clear Channel Entertainment UK, to promote Linkin Park’s UK tour in November.
Scottish Media Group is launching a cross-media sales team called SMG Access, to sell across all of its platforms. Virgin Radio commercial director Kathryn Jacob has been appointed as managing director of the new venture. SMG Access will deal with sales packages across Grampian and Scottish TV, Virgin Radio, Pearl & Dean and outdoor business […]
Procter & Gamble has denied speculation that it is selling its $1.5bn (£950m) crisp brand Pringles.
Other than the fact that both are known as flamboyant mavericks within their spheres, Terry Smith, chief executive of stockbroker Collins Stewart Tullett, and Kelvin MacKenzie, chief executive of the company which owns digital radio station TalkSport, might seem to have little in common. Both, however, are poised for some hugely risky legal action: one […]
Staples are rubbish. Ever since school, when the class bully left the Diary attached to a blackboard by the lapels, tie and trousers, the things have been the subject of much hate and fear. Fortunately, Mr Ramsden – yes, the teacher – was sacked soon after that, and the Diary was expelled for chewing gum […]
London was once the hub of the events industry with its good transport facilities and high concentration of ABC1s. But the capital is losing its grip on the market, says Pete Roythorne
Friends Reunited has appointed Kitcatt Nohr Alexander Shaw as its first marketing agency. One of the agency’s first assignments will be to support the upcoming launch of Friends Reunited’s online dating service.