British Trade International to rebrand
Department of Trade and Industry business support organisation, British Trade International, is being rebranded as UK Trade and Investment.
Department of Trade and Industry business support organisation, British Trade International, is being rebranded as UK Trade and Investment.
In a bid to create best-in-class teams, how are marketers striking the balance between rewarding existing talent and bringing in new blood?
Greenhushing is a symptom of marketers feeling nervous about how they communicate on sustainability, Pernod Ricard is attempting to “empower” its teams to tackle the issue.
Leadership, communication and strategic thinking are the skills most prized by CMOs, according to new research, with functional experience lagging further behind.
Exclusive data from IPA Bellwether shows more brands are expecting job losses this quarter compared to last.