David Hensley joins Vivaldi partners
FutureBrand European director of consulting David Hensley is to join global strategy, marketing and brand consultancy Vivaldi partners as managing partner, Europe, Middle East and Africa.
FutureBrand European director of consulting David Hensley is to join global strategy, marketing and brand consultancy Vivaldi partners as managing partner, Europe, Middle East and Africa.
Greenhushing is a symptom of marketers feeling nervous about how they communicate on sustainability, Pernod Ricard is attempting to “empower” its teams to tackle the issue.
Leadership, communication and strategic thinking are the skills most prized by CMOs, according to new research, with functional experience lagging further behind.
Exclusive data from IPA Bellwether shows more brands are expecting job losses this quarter compared to last.
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