Blue-Chip Marketing Edinburgh appointed by Baxters

Blue-Chip Marketing Edinburgh, the direct marketing agency, has been appointed by Baxters Food Group to develop a campaign for the Baxters Luxury range. It will also develop a post-Christmas campaign for the brand’s Healthy Choice and Vegetarian lines.

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Global marketing chief appointed in Interbrew management restructure

Marketing Week

Interbrew has promoted its global vice-president for new brands, David van Wees, to global marketing chief. In his role as senior vice-president for worldwide marketing, Wees replaces Simon Thorpe, who has been made president and chief executive of Interbrew’s American joint venture beer company, Labatt USA. Thorpe was responsible for last month’s appointment of Bartle […]