EMAP trials Kerrang! Radio in Manchester

EMAP Performance is to test Kerrang! Radio in Manchester ahead of the next batch of available FM radio licences. The station will go on air on February 18 and will broadcast on 97.6 FM for the next month.

EMAP will trial Kerrang! Radio, which plays classic and contemporary rock, on the restricted licence ahead of a possible national roll-out. Kerrang! Radio won the last FM licence for the West Midlands, which includes Birmingham and Wolverhampton, last October. It is due to launch later this year.

Earlier this month Ofcom, the broadcasting regulator that awards the licences, announced that it will create 35 new FM licences during the next two years. This is likely to include major conurbations such as Manchester, Glasgow and Cardiff.

EMAP Performance director of development Shaun Gregory says that the group’s decision to test market the station demonstrates EMAP’s serious intent to pursue the FM licences as soon as they are available.

Kerrang! Radio is due to launch in the Midlands later this year and EMAP is planning to create a regional head office for Kerrang! in the area. The station is also available on DAB digital radio as well as Freeview, cable, satellite and online. Rajar figures for the last quarter of 2003 reported that the station has 722,000 weekly listeners.

Latest from Marketing Week

Marketoonist on PowerPoint pitches

The Marketoonist

Tom Fishburne is founder of Marketoon Studios. Follow his work at marketoonist.com or on Twitter @tomfishburne See more of the Marketoonist here Tom Fishburne will be speaking at the Festival of Marketing, which is taking place on 4 and 5 October at Tobacco Dock. To find out more information, including how to book tickets, visit […]


Access Marketing Week’s wealth of insight, analysis and inspiration that will help you develop as a marketer and leader.

Register and receive the best content from the only title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work, so we can make Marketing Week more relevant to you.

Register now


Our award winning editorial team and columnists will ask the biggest questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.


From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we will be your guide.


Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Dedicated to developing your skills and helping you achieve marketing excellence. Find guidance on leadership, professional development and the latest industry jobs.

Having problems?

Contact us on +44 (0)20 7292 3711 or email subscriptions@marketingweek.com

If you are looking for our Jobs site, please click here