WARL a load of nonsense, sorry
We at WARL Change Behaviour were delighted to read that we had created a £1m television campaign for the DIY brand Plasti-kote (MW last week). Unfortunately it’s more a case of Dream-It-Yourself than Do-It-Yourself as the campaign has nothing
We at WARL Change Behaviour were delighted to read that we had created a £1m television campaign for the DIY brand Plasti-kote (MW last week). Unfortunately it’s more a case of Dream-It-Yourself than Do-It-Yourself as the campaign has nothing to do with us at all.
We suspect that Ware Anthony Rust should be getting the credit for the Plasti-kote masterpiece. Although, of course, if Plasti-kote ever feels the need to Change its Behaviour, we’d be delighted to have a chat!
Kerry Bateman
Managing director
WARL Change Behaviour
London WC1
