McCann-Erickson appointed for Barcardi Breezer Twist brand

McCann-Erickson has been appointed by Bacardi- Martini to handle the advertising for its Bacardi Breezer Twist brand, held by start-up agency Ben Mark Orlando. The brand is though to have signed up Martin Clunes to front the ad campaign. Ben Mark Orlando will continue to work alongside McCann on a campaign for a yet-to-be launched Bacardi product. Ben Langdon Profile, page 28.