Pan- European below-the-line account for Dunlop Europe
Claydon Heeley Jones Mason has won the pan- European below-the-line account for tyre manufacturer Dunlop Europe. It will work alongside 180 Amsterdam, which holds the advertising account.
Claydon Heeley Jones Mason has won the pan- European below-the-line account for tyre manufacturer Dunlop Europe. It will work alongside 180 Amsterdam, which holds the advertising account.
Feel Good Drinks, the company set up by former managers of bottler Coca-Cola Enterprises (CCE), is to take on the soft drinks giants with the launch of Spritz, a carbonate brand aimed at adults. Feel Good Drinks already has a still juice line in supermarkets, and is now ready to launch a line of fizzy […]
Wyeth Consumer Healthcare marketing director Mark Cooper has left the pharmaceutical company. It is not known whether he has a job to go to. His departure comes in the middle of a review of the company’s £6m UK advertising business, held by Publicis. The company, which owns the Anadin brand, called the review earlier this […]
Viacom Outdoor has won the contract to sell advertising on train operating company Chiltern Railways. The contract was previously held by Maiden Outdoor. The Chiltern Railways contract covers 31 stations, including London’s Marylebone terminus, and gives Viacom the right to sell outdoor formats at its stations and on its trains. Viacom says the contract is […]
The sixth CX50 list of the UK’s top 50 customer experience professionals reveals the key trends in a complex and highly regulated sector.
Wise has driven much of its growth to date through word of mouth, but having evolved its proposition, the international banking platform believes now is the time to launch its first global brand campaign as it looks to build awareness.
Some CMOs are “selfish” staying in their posts too long and not letting others progress, suggests Asahi CMO Grant McKenzie.
While the UK’s ad market grew 6% in 2023, total growth when discounting high inflation rates was -1.2%, according to the latest report from the AA and WARC.