Abbott Mead Vickers.BBDO revives 7UP

Abbott Mead Vickers.BBDO has revived 7UP brand icon Fido Dido for a £1.5m marketing campaign to include on-pack and digital activity.

Abbott Mead Vickers.BBDO has revived 7UP brand icon Fido Dido for a &£1.5m marketing campaign to include on-pack and digital activity.