Ex-Carlton sales chief quits restructured ITV

Former Carlton marketing director for sales Fran Cassidy is to leave ITV after failing to secure a place in the new marketing structure.

The last marketing role has been filled at ITV Sales, with Tamsin Denbigh taking the trade marketing position as head of sales customer communications. Denbigh reports to director of customer relationship management Justin Sampson, who was recruited from the Radio Advertising Bureau to spearhead ITV Sales’ drive to become more customer friendly earlier this year (MW January 8). Denbigh, who will be primarily responsible for enhancing relationships with advertisers, joined ITV Network Centre last year as acting head of customer communications. Prior to that she was marketing manager at Five with responsibility for consumer and trade marketing.

Sampson says: “This is a key appointment for the new ITV Sales. ITV has to find a way of communicating that is highly relevant and highly engaging for our advertiser and agency customer base.”

Cassidy, a well-known figure in marketing, is not thought to have applied for the role. She began her career at agency Valin Pollen and also worked at More O’Ferrall Adshel as marketing controller. It is not known whether Cassidy, who joined Carlton in 1992, has a job to go to. Cassidy’s opposite number at Granada Enterprises, marketing and research director Susan Read, has also quit ITV.

Latest from Marketing Week

NOT REGISTERED? IT'S FREE, QUICK AND EASY!

Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now

THE BEST CONTENT

Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.

THE BIGGEST ISSUES

From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.

PERSONAL AND PROFESSIONAL DEVELOPMENT

Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3703 or email customerservices@marketingweek.com

If you are looking for our Jobs site, please click here