What’s on TV to be the official sponsor of the British Soap Awards
What’s On TV, the IPC Media-owned magazine, is to be the official sponsor of the British Soap Awards, to be held at the BBC Television Centre on May 8.
What’s On TV, the IPC Media-owned magazine, is to be the official sponsor of the British Soap Awards, to be held at the BBC Television Centre on May 8.
From setting the vision in a hybrid world to learning to play for “club and country”, marketers discuss the nuances of management.
As “greenshoots” of economic recovery appear, marketers are shifting focus to promotions, events and direct marketing, according to the latest IPA Bellwether report.
Saga cut marketing spend by £4.2m in 2024, pausing investment in some areas of its insurance business in a challenged market.