Ariel extends Henman sponsorship deal

Ariel, the Procter & Gamble-owned washing powder brand, has extended its sponsorship deal with British tennis star Tim Henman.

Ariel, the Procter & Gamble-owned washing powder brand, has extended its sponsorship deal with British tennis star Tim Henman. It will now run until 2007.

Recommended

Sponsors sought for Superset tournament

Marketing Week

Marketing and events company Superset is seeking sponsors for the London launch of its one-set tennis tournament, Superset tennis. The company is seeking a headline sponsor and a number of media partners for the event this October. It is understood that Superset is keen to sign up a corporate or packaged goods brand as the […]

Luxury fashion brand…

Marketing Week

Luxury fashion brand Pringle of Scotland is launching a detergent specifically designed for hand washing cashmere garments. The detergent is part of the Cashmere Care Collection, which also includes a comb for depiling garments and a satin bag for storing cashmere clothes. The ultra-gentle detergent, which has been developed by Pringle, comes in pearls that […]