If former Marks & Spencer executive chairman Luc Vandevelde is looking for a new career following his high-profile departure from the high street behemoth, he could do worse than go into the fortune-telling business.
The job of Scotrail head of marketing Don Roberts is under threat after the appointment of First Group as preferred bidder for the UK’s largest rail franchise. The Strategic Rail Authority has named First Group as preferred bidder to replace incumbent National Express, who employs Roberts on behalf of Scotrail. The appointment also casts doubt […]
The England & Wales Cricket Board has promoted marketing manager Tom Harrison to the role of acting commercial director following the departure of Mark Sibley (MW May 27).
ITV1 attracted 20.8m viewers to Sunday’s England v France football match
Principality Building Society is looking for an advertising agency following a brand review conducted by Enterprise IG. The AAR is overseeing the search.
H Bauer is thought to be launching a magazine in the men’s weekly sector to take on EMAP’s Zoo and IPC’s Nuts.
In a recent edition of you publication (MW June 3) I said that for the time being I would refrain from publicly remonstrating about TalkSport’s tasteless and economically flawed ad campaign in which it attacked Classic Fm for having older, and therefore wealthier listeners. I have to break my pact on tantruming because it appears […]
Michelob Ultra, the five per cent premium low-carb beer from Anheuser-Busch, will run a tennis themed ad across London Underground tube cars from June 21 for two weeks to coincide with the Wimbledon tennis championships.
Torin Douglas’s suggestion (MW June 3) that advertising is under greater threat than at any time in the past 30 years makes good copy, but is not actually true. Take the end of the Eighties, for instance. There was a concerted campaign by Action on Alcohol Abuse to ban alcohol advertising in the wake of […]
WH Smith has put its search for a commercial director on hold following private equity firm Perima’s bid for the chain. Marketing director Stephen Clarke and trading director John Simpson will report directly to chief executive Kate Swann.
The Post Office is seeking a direct marketing agency to promote its range of financial and travel-related products.
… easyCar has signed a brokerage agreement with Alamo Rent A Car which adds a further 740 locations across 21 countries to easyCar’s website and call centre hire offering.
Grey Worldwide has created a £3m campaign for Seat, relaunching the marque as a sportier and younger brand. The campaign will feature Seat’s new Altea sports compact multi-purpose vehicle.
I write in reference to your special report on field marketing (MW last week).
Unilever chairman Keith Weed has launched a rally to promote the role of marketing, in response to a recent report that says marketing is rated poorly within companies. The Research International survey says that compared to other functions, marketing is rated disappointingly. Titled “Marketing in spotlight: What do people really think of marketing?”, it goes […]