Ben Sherman sold to Oxford Industries
Marketing WeekBen Sherman, the fashion brand, has been sold by venture capitalists 3i and Enterprise Equity to US company Oxford Industries for &£80m.
Ben Sherman, the fashion brand, has been sold by venture capitalists 3i and Enterprise Equity to US company Oxford Industries for &£80m.
Barclays Bank is supporting its sponsorship of the FA Premier League with a promotional campaign across its branches and a tie-up with Sky. The sponsorship will be supported by a TV campaign in August.
The Daily Mirror has appointed Richard Wallace (right) as editor.
Soul head of client services Tim Trapp is to join Manchester-based agency Pravda with a brief to oversee client relationships and to handle the day-to-day running of the agency.
MyTravel Group chief operator and former Procter & Gamble and Telewest marketer Philip Jansen, has been appointed chief executive of contract catering services company Sodexho.
The Metropolitan Police is stepping up its war against mobile phone crime with the launch of its first advertising and marketing campaign to warn people to stop “false reporting” their stolen mobile phones. A spokeswoman for the Met Police says: “The incidents of people making false claims about mobile phones are on the increase. We […]
Müller is reviewing its £13m advertising business at Publicis. A pitch is expected next week. The move comes just two months after the arrival of the company’s new managing director, Andrew Harrison.
BT has moved the £20m advertising account for its BT Broadband business and BT Yahoo! out of Fallon and into roster agency Abbott Mead Vickers.BBDO.
Wanadoo has picked former T-Mobile international marketer Philip Mehl as managing director of sales and communications, in charge of a &£15m marketing budget. He replaces Keith Hawkins.
Dry has created a campaign for Firetrap, the fashion brand launching its first retail store in Covent Garden this summer. The campaign is focused on Deadly The Gnome and media is being handled by Target NMI.
Consumers unable to cope with an excess of choice are said to be suffering from ‘product claustrophobia’.
Nickelodeon and Burger King are launching an international promotion for the film Lemony Snicket’s A Series of Unfortunate Events, starring Jim Carrey, Meryl Streep and Jude Law.
Soft drinks company Fanta is launching its biggest on-pack promotion this week in a tie-up with online company lastminute.com. The team up will see a promotional competition carried on more than 100 million packs across all Fanta variants and will be supported by television advertising. The text promotion, created by BD Network, features a daily […]
Barclays is restructuring its marketing department, reversing the work of outgoing marketing and communications director Simon Gulliford, ahead of the arrival of ITV marketing director Jim Hytner later this year. The rejig means Hytner’s appointment will be to a much reduced role compared to that developed by Gulliford. Hytner’s title will be group brand and […]
MyTravel Group chief operator and former Procter & Gamble and Telewest marketer Philip Jansen, has been appointed chief executive of contract catering services company Sodexho.