Hope & Homes for Children appoints head of marketing

Children’s charity Hope & Homes for Children is to appoint Care International marketer Dan McLean to head its marketing and communications team.

Children’s charity Hope & Homes for Children is to appoint Care International marketer Dan McLean to head its marketing and communications team.

McLean will be take the position of head of marketing and communications, which has been created by the organisation as part of wider plans to expand its role in the UK charity sector.

Hope & Homes for Children says that the charity will also look at appointing an advertising agency as part of the overhaul of its strategy, which will see more focus on marketing as a tool for fundraising.

Hope & Homes for Children provides support for children who have lost their families as a result of war or natural disaster. Established in 1994 by UN commander Mark Cook, the charity is supported by patrons such as Martin Bell, Lord Ashdown and Lord Carrington.

McLean heads the marketing and fundraising functions at Care International as head of publicity. Care, which aims to end world poverty through the improvement of conditions in Third World countries, has not yet appointed a successor to McLean.

A Care spokeswoman says the charity is likely to revamp its management team following McLean’s departure next week.

Latest from Marketing Week

Influencers, consultancies and the recruitment crisis: The key topics of conversation at Cannes Lions

cannes lions

Cannes Lions 2018: Marketers turned out in force to advertising’s biggest annual event. But away from the usual talk of purpose and creativity, some big issues such as the recruitment crisis, how advertising responds to the #MeToo movement and cleaning up the influencer marketing space were discussed.


Access Marketing Week’s wealth of insight, analysis and opinion that will help you do your job better.

Register and receive the best content from the only UK title 100% dedicated to serving marketers' needs.

We’ll ask you just a few questions about what you do and where you work. The more we know about our visitors, the better and more relevant content we can provide for them. And, yes, knowing our audience better helps us find commercial partners too. Don't worry, we won't share your information with other parties, unless you give us permission to do so.

Register now


Our award winning editorial team (PPA Digital Brand of the Year) ask the big questions about the biggest issues on everything from strategy through to execution to help you navigate the fast moving modern marketing landscape.


From the opportunities and challenges of emerging technology to the need for greater effectiveness, from the challenge of measurement to building a marketing team fit for the future, we are your guide.


Information, inspiration and advice from the marketing world and beyond that will help you develop as a marketer and as a leader.

Having problems?

Contact us on +44 (0)20 7292 3703 or email customerservices@marketingweek.com

If you are looking for our Jobs site, please click here