ITV sales makes new appointments
ITV Sales has made two new appointments to its advertiser relationships team: Jane Carroll, a former account director at MediaCom, and Alex Plumb, who joins from McCann Erickson where she was an account director.
ITV Sales has made two new appointments to its advertiser relationships team: Jane Carroll, a former account director at MediaCom, and Alex Plumb, who joins from McCann Erickson where she was an account director.
Leadership, communication and strategic thinking are the skills most prized by CMOs, according to new research, with functional experience lagging further behind.
Exclusive data from IPA Bellwether shows more brands are expecting job losses this quarter compared to last.
Despite returning to positive volume growth, Danone’s CFO says the business will continue to make strategic price increases behind its “differentiated” products.