…The GfK Broadcast Survey, funded by The Wireless Group, showed that listener figures for Johnny Vaughan’s breakfast show remained stable at 2.6 million while Heart’s breakfast show with Jono Coleman lost 200,000 listeners.
Greenhushing is a symptom of marketers feeling nervous about how they communicate on sustainability, Pernod Ricard is attempting to “empower” its teams to tackle the issue.
Leadership, communication and strategic thinking are the skills most prized by CMOs, according to new research, with functional experience lagging further behind.
Exclusive data from IPA Bellwether shows more brands are expecting job losses this quarter compared to last.
Despite returning to positive volume growth, Danone’s CFO says the business will continue to make strategic price increases behind its “differentiated” products.