Team Saatchi creates £2m TV campaign for Government’s recycling push

Team Saatchi has created a £2m TV campaign for the Government’s recycling push – the waste and resources action programme (WRAP).

Team Saatchi has created a &£2m TV campaign for the Government’s recycling push – the waste and resources action programme (WRAP). The next phase of the campaign will break on Friday and focus on paper recycling.

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Banks will pay the price of lost trust

Marketing Week

The arid calendar of financial reporting occasionally offers some productive insights. Thus, last week, we had abysmal results from Colgate-Palmolive and Unilever juxtaposed with another record-breaking performance by Tesco. It was difficult not to read into these a tale of parabolic significance. Packaged goods companies, for all their five-year plans, their shareholder-pleasing rhetoric and careful […]

Apple to open first European store as sales focus shifts

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Apple Computer is to open its first own-branded bricks-and-mortar store in London’s Regent Street this autumn. The 20,000 sq ft flagship store will be the first Apple-owned retail outlet in Europe. It is likely to be followed by another Apple Store in Birmingham’s Bullring shopping centre. Apple has opened more than 80 stores in the […]